Product Marketing Manager (Enterprise Productivity Solutions)
We need you to have: - 3+ years of marketing, product management, product marketing, or other relevant work experience - Proficiency in English and Chinese to accurately and persuasively convey complex ideas - Being comfortable working outside of SOPs, in particular, not looking to the past for "what worked" but as experience to propose new and original solutions Synology creates robust data solutions used by professional organizations around the world. Our products range from private data storage and networking to AI-powered video surveillance and secure cloud data services. As a Product Marketing Manager in the Enterprise Productivity Solutions Team, you will be tasked with crafting compelling narratives and marketing strategies that will accelerate the adoption of Synology's business applications. How a product performs in the market strongly depends on the quality and thoroughness of the planning performed before launch — behind each product should be a well-thought-out plan that ensures accurate product placement and exposure. As a Product Marketing Manager, you will achieve this by working closely with the team to produce marketing materials, define product positioning, analyze markets, and be part of the storytelling process. You will need to collaborate with diverse stakeholders representing many functions, such as regional marketing, sales, and design teams, as well as other cross-functional teams. You will define how Synology Office Suite applications are presented and delivered to a market, influencing its success while reshaping the IT market. You will be responsible for: - Marketing Synology's data management apps, including Synology Drive, Office, MailPlus, Chat, and more - Performing market and customer research, investigating the details behind purchase decisions, monitoring how competing products are positioned, and developing market insights - Collaborating with other marketing teams on the development and execution of go-to-market strategies and content marketing materials - Learning the intricacies of Synology's products, defining each product's target audience, and determining what messaging should be communicated through individual marketing channels公司地址:
板橋區遠東路1號9樓其他:
We want to see: - Experience working in consumer electronics, server, or enterprise IT markets - Experience as a professional writer or in the creation of technical marketing collateral -2024-09-17