🚀 大型區塊鏈 X 多元交易產品 X 全方位金融基礎設施 ✨ - (Sr.) Product Manager (Product & Marketing Alignment) - AC
薪資範圍:1,200,000 ~ 2,000,000 TWD / year
公司名稱: Cake Recruitment Consulting
We are a specialized service provider dedicated to delivering a full spectrum of front-office and back-office support solutions, tailored to the unique needs of global fintech firms. Our team works closely with leading industry players to provide key positions that drive innovation and excellence in the fintech sector.
About the Opportunity
We are looking for an experienced and strategic Senior Product Manager to bridge the gap between Product and Marketing teams. In this role, you will be responsible for aligning product strategies with marketing initiatives to ensure seamless product launches, outstanding user experiences, and successful market positioning. You will collaborate across departments, leverage customer insights, and drive measurable business impact.
Responsibilities
Product Strategy & Marketing Alignment
- Develop and execute product roadmaps that align with marketing strategies and overall business goals.
- Work closely with marketing teams to define go-to-market strategies, including positioning, messaging, and launch plans.
- Translate market trends, competitive insights, and customer feedback into actionable product improvements.
Cross-functional Collaboration
- Serve as the key liaison between Product and Marketing teams, ensuring seamless communication and alignment.
- Partner with design, engineering, and data teams to implement features that support marketing campaigns and enhance user engagement.
- Manage the feedback loop between user insights from marketing efforts and product development teams.
Performance Tracking & Optimization
- Monitor key performance indicators (KPIs) for product and marketing efforts, including user acquisition, retention, and satisfaction metrics.
- Conduct post-launch analysis to identify opportunities for product enhancements and marketing optimizations.
- Promote a data-driven decision-making culture and foster continuous improvement.
Requirements
- Bachelor’s degree in Business, Marketing, Computer Science, or a related field; MBA or equivalent is a plus.
- 5+ years of experience in product management, with a strong focus on collaboration with marketing teams.
- Proven track record of leading successful product launches and driving marketing initiatives.
- Experience in the crypto industry.
- Expertise in go-to-market strategy development and execution.
- Deep understanding of customer lifecycle management and various marketing channels.
- Excellent communication, presentation, and stakeholder management skills.
Perks & Benefits
- Competitive total compensation package
- Various team-building programs and company events
- Comprehensive healthcare schemes for employees and dependents
公司地址:
12F., No. 287, Sec. 3, Nanjing E. Rd., Songshan Dist., Taipei City 105, Taiwan (R.O.C.)其他:
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